Annmarie "Mimo" Richa is a Lebanese-American television personality and socialite, known for "The Beautiques". Annmarie effectively began her rise to fame by appearing in Lebanese singer Sijal El Hachem's music video. The video launched her career with American television network, Next Entertainment. Her show, "The Beautiques", premiered in October 2015 and was an instant hit. The show spawned spin-off, "LondonLove", which focuses on her new life in London with her newly-wed husband, Beshara.