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Below the Row is a study of those for which detail and precision are at the heart of their work. At a time when machine work is increasing its presence within firms, tailors are looking to stress the quality of their true bespoke work: a suit made entirely by hand. A craft surviving 200 years, tailoring takes highly skilled individuals 8 to 10 weeks to create a unique suit. For the tailors, cutters and finishers; bespoke is the epitome of their craft. In particular Below the Row focuses on the relationship between master coatmaker Paul Frearson and his apprentice James Weir. Both work at Henry Poole & Co. the first tailors to establish themselves on the famous street.