Bynder: Free your creativity with Orbit (2017)

The video is about all the creatives who struggle on their everyday jobs due to the lack of organization of the files they produce. All characters are set on a matching shot in the middle of the screen to put emphasis on what their work represents for each of them. They're passionate about what they do, their jobs are their lifestyle but they wish they could perform better. The film starts showing how this frustration affects them differently, but is being caused by the same problem: the lack of organization. As the video follows, the creatives realize they need to take back control of the things they produce so they can forget about the admin troubles that cloud their creativity. That is the exact goal of the tool the ad promotes.